Target Audience

My target audience will be people betwee the ages of 13-25 who are interested in keeping fit and healthy but want to find a new and exciting sport that will push them both physically and mentally. I am also aiming for people who don't want to spend loads of money on the latest kit just to keep up with the fashion as Parkour isn't about what you look like its just about getting better and helping others do the same. I am aiming towards people who arn't compettitive and who just want to go out and have fun by themselves or with friends. That it what is so amazing about Parkour is that it can be social when you want it to be but (unlike football, rugby) you don't NEED others to be able to do everything you could if they were there, so basically what I'm saying I am aiming towards self-motivated people but also people who will encourage others